Adding a barcode to cosmetic product labels is simple—if you do it correctly. First, make sure your barcode is part of your custom labels rather than a separate sticker to keep your packaging professional. Choose a UPC barcode for retail or an EAN barcode if selling internationally.
Place it on a flat, scannable surface like the bottom of a lipstick label, the back of a lotion label, or the side of a makeup label.
Before printing, always test your barcode labels with a scanner to avoid errors. Follow these steps, and your barcode cosmetic products will be retail-ready without headaches.
Adding a Barcode to Your Cosmetic Labels
1. Get a Valid Barcode Number
Retailers and online marketplaces require legitimate barcode numbers, so don’t cut corners.
- Purchase from GS1 to ensure your barcode is unique and works at checkout.
- Avoid third-party sellers that may provide recycled or invalid barcodes.
2. Integrate the Barcode into Your Label Design
A barcode should be part of your product label, not an afterthought.
- Add the barcode to your packaging template before printing.
- Separate barcode stickers can peel off, fade, or look unprofessional.
- High-contrast colors work best—stick to black on white or light backgrounds.
3. Choose the Right Barcode Type
The right barcode depends on where and how you sell your products.
- UPC (Universal Product Code): Standard for U.S. retail stores.
- EAN (European Article Number): Used for international sales.
- Code 128: Ideal for internal tracking and inventory management but not retail checkout.
4. Include Required Product Information
Many retailers and regulatory agencies require barcodes to be accompanied by key product details. Make sure your cosmetic labels display:
- Cosmetic ingredient list (if required by law)
- Labeling requirements such as batch codes and expiration dates
- Country of origin for international sales
- Detailed information about size, scent, or color variations
5. Correct Barcode Size and Placement
A barcode that’s too small, too large, or in the wrong place can cause scanning issues.
- Standard retail barcode size: 1.46" x 1.02".
- Best placement areas for cosmetics:
- Lip balm labels: Bottom or side.
- Lotion labels: Back panel or bottom.
- Makeup labels: Side or underside of packaging.
- Avoid curved areas where the barcode could distort.
6. Test Before Printing
A barcode that doesn’t scan is useless. Always test before committing to a full print run.
- Print a sample and scan it with a retail barcode scanner or a barcode app.
- Ensure it scans instantly from different angles.
- If the barcode looks stretched or pixelated, adjust the size and resolution.
Common Mistakes to Avoid
Even small barcode errors can cause big headaches at checkout. Here’s what not to do:
- Too small or too big: If a scanner can’t read it, it’s useless. Stick to the standard size.
- Wrong color combinations: Light-colored barcodes on dark backgrounds won’t scan properly.
- Bad placement: Wrapping a barcode around a curved surface distorts it.
- Blurry or pixelated prints: Low-quality printing can make your barcode unreadable.
- Skipping the test phase: Always verify your barcode works before mass printing.
Custom Barcode Labels for Cosmetics Made Easy
Need professional custom labels with barcodes that scan flawlessly? Wizard Labels makes it easy. Whether you're selling barcode cosmetic products like lipstick labels, lotion labels, or makeup labels, we provide high-quality, retail-ready cosmetic labels with crisp, scannable barcodes. Order your custom cosmetic labels today and get your products shelf-ready with confidence.
Make sure to check out our article on how to create custom lip balm labels. We provide design tips and get into more details such as label materials.