We’re all familiar with this marketing tactic, whether it be in retail stores or online businesses – the suggestion is that if you buy NOW you’ll save a bundle of money. Are they real, and if so who do they benefit? Read more..
Isn't it curious that many companies offer a "RUSH" option, often at significant cost? We're not talking about shipping upgrades here (which is quite legitimate and has no impact on anyone else) - we're referring to an option to "jump the queue" - which we don't agree with and here's why...
While the world is full of special offers, we think they often create the wrong impression & reward the wrong people. We approach this issue differently - we believe in rewarding loyal customers rather than the "bait & switch" offers often found today. Read our unique approach to customer loyalty...
