Customer Spotlight: ClaireMade
Ever have a host send you home with something special after a dinner party?
Today’s spotlight is that kind of host. Meet Claire of ClaireMade, who for years has been sending lucky guests home with jars of Za’atar made using the recipe her Lebanese grandfather passed down. One thanksgiving she added two new items to the gift bag lineup. By December, some less-than-subtle replenishment requests began to roll in. And just like that, she knew it was time to start a business.
Q: Can you tell us a little bit about your background?
“I’m a native New Yorker who has lived in the Northeast, the Mid-West, and the West Coast, but, as often happens to us natives, I’ve ended up back in New York City with my two daughters. As they prepared to head to college I thought about what I would like to do. ClaireMade was the answer.”
Q: What do you love the most about what you do?
“I love participating at local markets and bazaars. I offer samples of my products and hearing “wow” or “that is so good!” is wonderful.”
Q: What do you love about working with Wizard Labels?
“Wizard gave me lots of options for my labels and was professional, quick, and easy. I loved getting a proof before printing began.”
Q: What is your favorite material to use?
“I like Wizard’s paper material (Estate #8) because it works well on glass.”
Q: Anything else you would like to add that our small – medium size business owner customers might find interesting or helpful?
“I have learned to order a little less than I think I need. I don’t know how an audience will receive a new product, and re-ordering gives me the chance to play with the copy on the label and incorporate input from buyers. I like to have the chance to rework the labels every three months or so.”
Ready to have the same success as ClaireMade?
At Wizard Labels, we're here to bring your product label visions to life. Let us guide you through the process, and see your products soar off the shelves!