Getting a barcode for your custom product labels is essential for product tracking and sales. We'll guide you through obtaining a barcode, understanding GS1, placement tips, design considerations, and how QR codes can add more value to your labels.
How to Get a Barcode for Your Custom Product Labels
Understanding Barcodes and GS1
What Is a Barcode?
A barcode is a machine-readable code in the form of numbers and a pattern of parallel lines of varying widths, used to identify products. These codes store product information and enable efficient inventory management and sales tracking.
The Importance of GS1
GS1 is the global standard for barcodes. Registering with GS1 ensures your barcodes are unique and recognized worldwide. GS1 standards help maintain consistency, accuracy, and interoperability across the supply chain.
Barcodes for Cosmetic Products:
In industries like cosmetics, barcodes are crucial for efficient inventory management and professional packaging. Adding a barcode for cosmetic products ensures your items meet retail standards while improving stock tracking and sales processes.
Steps to Obtain a Barcode
Register with GS1
To get a unique barcode, you must register with GS1. Here's how:
- Visit the GS1 website: Start by visiting GS1’s official website. This is your primary source for obtaining a legitimate barcode.
- Choose your membership plan: Select the appropriate membership plan based on your business size and needs. GS1 offers various packages, so pick one that aligns with your product range and future growth.
- Provide product details: Enter details about your products, including the type and quantity. Accurate information ensures the correct generation of your company prefix and barcodes.
- Receive your prefix: You’ll get a company prefix, a unique identifier that will be the base for your product barcodes.
After completing the registration, GS1 will assign a unique company prefix to your business. This prefix forms the foundation for creating individual product barcodes.

Generate Your Barcode
Once registered, you can generate barcodes using GS1's tools or compatible software. GS1 provides an easy-to-use platform for creating barcodes based on your company prefix and product numbers.
- Use Barcode Software: Several software options, such as NiceLabel or BarTender, can help you design and print barcodes. These tools offer templates and customization options to fit your label design needs.
- Check for Accuracy: Ensure your barcode is accurate and scannable. Test it with a barcode scanner to verify readability.
How to Create Barcodes for Products:
To create barcodes, start by combining your GS1 company prefix with a unique product identifier. Use barcode software to design scannable codes tailored to your product needs, including cosmetics, food, or other items.
Designing Your Barcode Label
Key Design Tips
- Size and Placement: Ensure the barcode is large enough to be scanned easily but not so large that it overshadows other label elements. A typical barcode size is 1.5 inches wide and 1 inch high.
- Contrast: Use a high contrast between the barcode and the background for better scanability. Black bars on a white background are the standard and most reliable combination.
- Quiet Zone: Leave space around the barcode to ensure it's easily read by scanners. This “quiet zone” should be at least 1/8 inch wide.
Material Considerations
- Durability: Choose materials that can withstand your product's environment (e.g., moisture-resistant for food items). Durable labels prevent barcodes from becoming damaged and unreadable.
- Print Quality: High-quality printing ensures the barcode is scannable. Poor print quality can lead to scanning errors and disruptions in the supply chain.
Adding QR Codes to Your Custom Labels
QR codes are a versatile addition to product labels, offering customers access to more than just a product scan. While barcodes are essential for inventory and sales tracking, QR codes serve as an interactive tool for customer engagement.
- Product Information: Link QR codes to ingredient details, usage instructions, or manufacturing processes.
- Marketing: Direct customers to your website, social media, or promotional pages.
- Authentication: QR codes can verify the authenticity of cosmetic products, building trust with your customers.
Integrating QR codes alongside your barcode for cosmetic products can enhance the functionality of your label while maintaining a sleek and professional look.
Where to Place Barcodes on Products
General Placement Guidelines
- Flat Surfaces: Place barcodes on flat surfaces to ensure they can be easily scanned. Curved or uneven surfaces can distort the barcode.
- Avoid Seams: Do not place barcodes on product seams or edges where they may be damaged or become unreadable.
Practical Tips for Barcode Placement
- Primary Packaging: Place the barcode on the primary packaging, such as the box or bottle. This ensures it is visible at the point of sale.
- Secondary Packaging: Also include barcodes on secondary packaging like cases or cartons. This helps in bulk inventory management and tracking.
Examples of Effective Barcode Placement
- Food Labels: On the back or bottom of the package, ensuring it doesn’t interfere with branding or product information.
- Clothing Tags: On the hangtag or price tag, making it easy to scan without damaging the product.
FAQs About Barcodes and Product Labels
How to obtain a barcode for a product?
Register with GS1 to get a unique company prefix. Use this prefix to generate barcodes for your products using GS1 tools or compatible software.
What is a barcode for cosmetic products?
A barcode for cosmetic products is a unique identifier that ensures efficient inventory management, compliance with retail standards, and seamless integration into the supply chain.
How do I ensure my barcode is scannable?
Ensure the barcode has sufficient contrast, a quiet zone around it, and is printed at a high quality to avoid scanning errors.
Can I include both barcodes and QR codes on my labels?
Yes, you can. Barcodes serve inventory needs, while QR codes provide additional product or marketing information. Together, they enhance the functionality of your labels.
What materials work best for cosmetic packaging labels?
Choose durable, moisture-resistant materials like BOPP for labels on cosmetic products. This ensures the barcode and design stay intact even in challenging environments.
Final Thoughts
Obtaining a barcode for your custom product labels involves registering with GS1, designing a scannable label, and placing it correctly on your product. Follow these steps to ensure your products are ready for the market.
For more information and to create custom labels, visit Wizard Labels.