Are PVC labels the right choice for your product? The answer may surprise you.
PVC is short for PolyVinylChloride (commonly referred to as "vinyl") and is derived from crude oil and salt. PVC is often used for bumper stickers, not because it’s a particularly good-quality label material, but because it’s thick and can withstand extended outdoor exposure - which is not what most product labels need. Luckily, there's a better option.
For the vast majority of product labels, Wizard Labels recommends BOPP labels, which are made out of a durable, specially-designed high-quality polypropylene plastic. Here's why.
1. PVC labels are 4 mil thick, which is almost twice as thick as 2.3 mil BOPP labels. That makes PVC harder to apply, especially on small or curved packages. It also makes PVC labels difficult to run through an automatic labeling system.
2. PVC labels are smelly. If you've never smelled a bumper sticker before, you're in for a rude surprise. PVC labels contain volatile organic compounds (VOCs), which are toxic chemicals that evaporate at room temperature. As a result, PVC labels are constantly outgassing unpleasant odors.
3. PVC is more expensive than BOPP. The material cost is higher for PVC, which drives up the cost of your labels in the long run.
4. BOPP labels are thinner, more durable, easier to apply, and cost less than PVC labels.
The answer is simple: BOPP labels outperform PVC labels in every way for most products. But don't just take our word for it. Try out our sample labels for free and see for yourself. Request a free label sample pack now.